Stakeholder engagement

An award-winning agency
that is seriously engaging.

An award-winning agency
that is seriously engaging.

Clients value our trusted advice and fresh solutions to their engagement conundrums and possibilities. We unravel complexity and create meaningful pathways for community conversation and outcomes by harnessing the creative excellence of our integrated engagement, communication, creative and digital teams. You can also embed our experienced professionals into your projects so we can drive value from within.

Brisbane City Council

City Projects Office

BCC’s City Projects Office (CPO) is a highly efficient and productive branch that works to delivers significant and valuable projects for residents across Brisbane. Incorporating all facets of project delivery including design, management, and construction services, CPO’s projects include civil and urban infrastructure, public and active transport, and community
asset projects.

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Tip 4: What do you want out of your campaign?

There are several reasons you may want to work with influencers and it’s important to consider how these goals will translate and be achieved throughout your campaign. If you are looking for an ambassador to promote your brand on an ongoing basis, think about how the partnership could extend beyond social media. Could they also be used in media interviews to promote your campaign with the press? You may want to create aesthetic content that can be repurposed across your own platforms and channels. If this is the case, reach and awareness may come second to a creator’s style and technical photography or design skills. If you’re after sales conversions, consider which mediums and platforms allow you to track these metrics, such as Instagram stories with their trackable swipe up link.  

These points should intertwine when considering who, what and where your audience/s are and help narrow down the talent pool when it comes to identifying a potential list of influencers for your campaign.  

Tip 5: Getting the facts and figures

Once you’ve shortlisted your ideal influencers, one of the first things you should request when reaching out to them is their media kit and/or social media insights. We recommend asking for the following items to give you a deeper understanding of the talent’s followers: 

  • Demographic breakdown of gender and location.
  • Recent examples of reach, impressions and engagement across a variety of posts.
  • Data from similar campaigns if the influencer has worked with a competitor before/ in a similar format

Our clients

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