St Hilda’s School Giving Day
The ask
The St Hilda’s School Foundation set their sights on constructing a cutting-edge Health and Wellness Centre and need financial support to bring it to life. The school needed a way to convey the value this centre would bring to their students to inspire community members to donate towards their ambitious $250k fundraising target.
The clever idea
To effectively communicate the goals of St Hilda’s School’s Giving Day and inspire the community to donate, a promotional video was storyboarded and created. The video features two students, three alumni, and nine different locations to showcase the benefits the state-of-the-art wellness centre will bring to the campus, while also highlighting the school’s existing offerings.
The results
Increased awareness of the St Hilda’s School Foundation and the vision for the new Health and Wellness Centre
$261,641 raised – $11,641 over $250,000 goal