Digital marketing training workshops
If your business is ready to grow through digital marketing but needs learning and development to understand what’s possible, we’ve got just what you need.
Introducing our brand-new Digital Marketing Training Workshops, designed to supercharge your team’s skills and take your business to new heights.
In an ever-evolving digital world, staying ahead of the curve is key, and our training is your competitive edge. From SEO to social media, we’ve got you covered.
Each workshop is delivered by one of our Sabio’s experts face-to-face or remotely and can cater to one up to five attendees, with a flat cost of $1,800 +gst.
Digital marketing basics
Module includes:
- Overview of digital marketing
- Setting objectives
- Connecting with your audience
- Setting up your digital tech suite such as GMB, GA, Google Ads, Bing Ads, Search Console, social media accounts and more)
- Evaluating the strongest digital platform to reach your objective
Social media
Module includes:
- Key platforms for social media marketing and how to use them
- Developing data-driven audience and campaign insights
- Creating and optimising social media campaigns
- Artificial Intelligence (Al), Machine Learning (ML) and bid strategies
- Growing and engaging an audience
Google paid search
Module includes:
- Fundamentals of paid search
- Paid search campaign measurement
- Paid campaign creation with Google Ads
- Search campaign management
- Artificial Intelligence (Al), Machine Learning (ML) and bid strategies
Display and
video advertising
Module includes:
- Fundamentals of display and video advertising
- Creating and managing a YouTube and display campaign
- Targeting display and video campaigns
- Google Display Network and video ad formats
- Measurement and optimisation
Email
marketing
Module includes:
- Email marketing fundamentals
- Testing and optimising an email campaign
- Creating an effective email campaign
- Designing effective EDMs with UX in mind
- Mastering the tools and how to use them
- Creating email flows through marketing automation
Web analytics and data insights
Module includes:
- Web analytics fundamentals
- Monitoring campaigns with GA4
- Setting goals
- Understanding the story behind the metrics
Website optimisation
Module includes:
- Assessing your current website
- Website metrics and developing insights
- Design website copy
- User-centered design and website optimisation
Be inspired...
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TYREPOWER
Power up interest in Typrepower’s special monthly deals with a digital marketing campaign targeting catchment areas of their roughly 70 participating dealers across QLD and NSW.
Bridge to Brisbane
With Brisbane’s most iconic fun run set to return in 2022, a fresh and innovative PR and digital strategy was needed to drive both existing and new audiences for the biggest event yet!